Project Summary

Villa Maria is a sustainable wine brand based in New Zealand. To further their brand exposure in the United States, they teamed up with Cirque du Soleil as their official wine partner for Cirque’s traveling shows. To support this nationwide program, we developed supporting signage, including a backlit mural display in the Cirque show’s lounges, all of the staff aprons, bottle displays, and drinkware.

Project Details

Client: 

Villa Maria

Product:

Brand Tasting Kits

In Addition

Choosing single-use drinkware as a sustainable brand can be a challenge given the unsustainability of most plastics, however, we were able to scale up sustainable compostable drinkware options that included visible pour lines to assist the staff in each city. Additionally, we developed a tasting kit that was deployed to the sales teams in each market for on- and off-premise tasting events. This tasting kit included custom designed bottle glorifiers, using sustainability sourced wood, manufactured here in the USA.

No items found.

More Case Studies...

MSFT Business Jacket

MSFT Business Application Jacket
View Case Study

Villa Maria Tasting Kits

Brand Tasting Kits
View Case Study

14 Hands Can Launch

Can Launch
View Case Study

Champagne Nicolas Feuillatte Luxury Luggage Tags

Luxury Luggage Tags
View Case Study

MSFT Billions Project

MSFT Billions Design
View Case Study

19 Crimes Display

Wood Wine Case Display
View Case Study